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AUG 20, 2014 - The Guardian

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Ice bucket challenge: when can a charity hijack a hashtag?

With Lady Gaga, David Beckham and many others taking on the challenge, no wonder it is a viral hit. But, is it OK for Macmillan Cancer Support to use the movement for their own benefit? #nomakeupselfie - why it worked 10 things your charity needs to know about social media The 10 best celebrity takes on the ice bucket challengeWith ...

Tags: Ice bucket challenge: when can a charity hijack a hashtag?,  Mark Zuckerberg Latest News

AUG 19, 2014 - Forbes

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OK, The ALS Ice Bucket Challenge Worked. Now Where Will The Dollars Go?

The ALS Ice Bucket Challenge—or as many social media users know it, the #ALSIceBucketChallenge—is everywhere. It's annoying. But it's working. Bill Gates dunked himself in ice water to raise awareness and donations for amyotrophic lateral sclerosis research; Mark Zuckerberg did too. LeBron James accepted the ALS Ice Bucket Challenge from the deck [...]

Tags: OK, The ALS Ice Bucket Challenge Worked. Now Where Will The Dollars Go?,  Mark Zuckerberg Latest News

AUG 19, 2014 - Forbes

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Think The ALS Ice Bucket Challenge Is Stupid? You're Wrong.

Video The Internet is alight with the Ice Bucket Challenge, a silly joke that's being shared on social media by billionaires. Facebook founder Mark Zuckerberg dumped a bucket of ice on his head. He was followed by Microsoft founder Bill Gates, who, in a playful video, built a contraption to do [...]

Tags: Think The ALS Ice Bucket Challenge Is Stupid? You're Wrong.,  Mark Zuckerberg Latest News

AUG 19, 2014 - The Guardian

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The 10 best celebrity takes on the ice bucket challenge

Everyone from Britney Spears to Mark Zuckerberg to Oprah are taking part in the ice bucket challenge to raise awareness for the neurodegenerative illness ALS. Heres a round-up of the best so farVideos and images of celebrities taking part in the ice bucket challenge are circulating social media. The challenge involves people pouring cold water, often containing ice cubes, over ...

Tags: The 10 best celebrity takes on the ice bucket challenge,  Mark Zuckerberg Latest News

AUG 19, 2014 - Forbes

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Think The Ice Bucket Challenge Is Stupid? You're Wrong.

Video The Internet is alight with the Ice Bucket Challenge, a silly joke that's being shared on social media by billionaires. Facebook founder Mark Zuckerberg dumped a bucket of ice on his head. He was followed by Microsoft founder Bill Gates, who, in a playful video, built a contraption to do [...]

Tags: Think The Ice Bucket Challenge Is Stupid? You're Wrong.,  Mark Zuckerberg Latest News