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AUG 29, 2013 - Business Insider

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Wearable Gadgets Are Still Not Getting The Attention They Deserve — Here's Why They Will Create A Massive New Market

There's still a great deal of skepticism out there about how big the market potential is for wearables — gadgets like smartwatches, connected fitness bands, and smart eyewear.  At BI Intelligence, Business Insider's paid research service, we believe this represents a failure in imagination. The important thing about wearables isn't so much about how strange they look or seem now, but the many problems they will help consumers solve. There are signs that some analysts and investors are starting to clue in. This month, wearables company FitBit raised a $43 million round of ... Read More

Tags: Wearable Gadgets Are Still Not Getting The Attention They Deserve — Here's Why They Will Create A Massive New Market,  Fitbit Latest News