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JUN 12, 2013 - Business Insider

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The Tech World's Hostility To Advertising Is A Sign Of Its Immaturity, And It Needs To End

Greylock Principal Josh Elman recently said that startups don't need to know how they'll make money as long as they're making an awesome product with more than 100 million users. This is an oft-heard motto in the tech and startup world. Not just among founders, but their fans and users too. Suggest that a hot new app like Instagram or Snapchat should fund itself with advertising and you'll see online protests, and people talking about "selling out." To be fair to Elman, that's not quite his position — he's ultimately interested in the monetization of 100 million users, not simply ... Read More

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