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NOV 01, 2013 - Mashable

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Netflix’s Next Big Battle: In-Season Binge-Watching

Netflix, the undisputed king of full-season TV binge-viewing, is now preparing for battle with networks, along with cable and satellite providers, on a new front: in-season binge-watching. Currently, viewers can easily watch previous full-seasons of a series via Netflix or other streaming providers like Amazon Prime and Hulu Plus. A recent Nielsen study found that 88% of Netflix users engage in binge-viewing, defined as watching three or more episodes of the same TV show in a single day. The practice has in turn helped boost ratings for shows like Breaking Bad and Scandal. But when it comes ... Read More

Tags: Netflix’s Next Big Battle: In-Season Binge-Watching,  Hulu Latest News