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>> HASBRO Latest News

JUN 30, 2015 - Forbes

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Bro's Little Pony: YA Novel Tackles Hasbro Show's Unlikely Audience

As a young girl living in the Bay Area, young adult fiction author Natalie Whipple fit the target demographic for My Little Pony back when the animated TV series premiered the ‘80s. If advertisers had their way, she should’ve been begging her parents for the pastel, plastic toys the cartoon meant to sell. Instead, it wasn’t until she needed something ...

Tags: Bro's Little Pony: YA Novel Tackles Hasbro Show's Unlikely Audience,  Hasbro Latest News

JUN 25, 2015 - Geek.com

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Hasbro goes Mad Max with Nerf Doomlands 2169

Hasbro launched its Nerf Zombie Strike line a few years ago, offering zombie-themed Nerf weapons like shotguns, revolvers, crossbows, and chainsaws. It did pretty well, and if you go to your average Target […]

Tags: Hasbro goes Mad Max with Nerf Doomlands 2169,  Hasbro Latest News