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APR 18, 2013 - TechRadar

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Blip: Ironman 3 to be smelt and felt by Japanese fans

Marvel's latest cinema extravaganza will be explored in new ways ways by cinema-goers in Japan, with smell-o-vision and wind effects to be incorporated into special sessions of Ironman 3.But you won't be able to walk into any old Japanese cinema and smell the rocket fuel burning from the hero's feet. According to The Hollywood Reporter, specially fitted 4DX cinemas will screen the film with equipment producing wind, fog and bubble effects, tilting seats that move with the action and, the all-important odor projectors.A Korean company called CJ Group is behind the 4DX fit-outs, and is ... Read More

Tags: Blip: Ironman 3 to be smelt and felt by Japanese fans,  Steve Jobs Latest News