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JUL 11, 2013 - TechRadar

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Analysis: Microsoft's reshuffle has to be Ballmer's last throw of the dice

Microsoft has announced a major reorganisation of its business, designed at being more coordinated and nimble across the company. But can the gamble pay off? Steve Ballmer sent out the full details of the shake-up in an email to employees and one thing is for sure - this has to be Ballmer's final throw of the dice. Despite the strategy making sense - more on that shortly - you have to think its ultimate success lies with Ballmer. He badly needs to prove himself again or leave. Why? It's worth remembering that Ballmer was the guy who said the iPhone wouldn't get "any significant market ... Read More

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