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>> FASHION WEEK Latest News

MAY 08, 2013 - The New York Observer

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To Do Wednesday: Paris Match

A guest at Istanbul fashion week sports an IRO jacket. The French label IRO, started in 2004 by brothers Laurent and Arik Bitton, is opening a New York flagship superstore in Soho, complete with a black and white New Wave interior. The label fuses Paris street style with laid-back luxury. Think long-sleeve silk playsuits, boyish blazers and printed tunic dresses for girls and the perfect leather motorcycle jackets and hoodies for guys. Channel your inner Jean-Paul Belmondo or Jean Seberg at tonight’s opening celebration—unfiltered Gauloises not included. IRO, 450 Broome Street, (212) ... Read More

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