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OCT 14, 2013 - Huffington Post

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This Apple Commercial Sums Up Everything That's Wrong With Our Screen-Addicted Culture

When conjuring up the perfect road trip -- windows down, sun shining, hair blowing in the breeze -- chances are, you don't picture yourself clutching your smartphone the entire time. But that's exactly what happens in a 2012 "Designed by Apple in California" ad campaign, which unintentionally paints a sobering portrait of a life distracted, one in which we're connected to our devices but disconnected from the people and experiences right in front of us. The ad, which presents a seemingly idyllic vision of a couple's road trip to sunny Santa Cruz, might strike some viewers instead as a ... Read More

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