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SEP 03, 2013 - Business Insider

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The Cheerios Bee Gets A Hip-Hop Makeover In This Remix Of Nelly's 'Ride Wit Me'

With 90s nostalgia all the rage in popular culture these days, Cheerios appears to have moved ahead of the curve by staking out its claim to the early 2000s. The cereal brand's latest ad remixes the rapper Nelly's 2000 hit "Ride wit Me" in a 30-second music video starring Cheerios' Buzz the Bee. While the original song explained Nelly's lifestyle with the popular refrain, "Hey, must be the money!", a hip-hoppified Buzz (black high tops, unfortunate gold chain) declares that it is the honey that makes him the way he is. The ad is the latest in a series of five spots directed by Hype ... Read More

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