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>> BIG BANG THEORY Latest News

JAN 08, 2013 - Business Insider

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Dish Network Wants To Revolutionize How Advertisers Bid On Shows [THE BRIEF]

Good morning, AdLand. Here's what you need to know today: Dish Network is testing the concept of letting advertisers bid on shows in real time with last-minute ad space auctions. There will be a feature called "What's Hot Now" that will track and share what viewers are watching on their Hopper set-top boxes. Dish is the second largest satellite provider in the U.S. Chartboost, an SF-based gaming ad network, just raised $19 million. Sprint partnered with Daytona International Speedway. The race formerly known as the Daytona Shootout will now be called The Sprint Unlimited At Daytona. ... Read More

Tags: Dish Network Wants To Revolutionize How Advertisers Bid On Shows [THE BRIEF],  Big Bang Theory Latest News