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>> PUBLICIS GROUPE Latest News

OCT 01, 2014 - TheStreet

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TV Ratings Off to Bad Start Amid Surge in Digital Video

NEW YORK (TheStreet) -- Television broadcastersaare off to an inauspicious start to the fall season, a development that could prompt advertisers to accelerate the move of money historically spent on TV to digital instead. Average live and same-day total viewers for returning shows fell almost 11% fromathe same period a year ago during the first four days of the new ...

Tags: TV Ratings Off to Bad Start Amid Surge in Digital Video,  Publicis Groupe Latest News