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>> ALASKA AIRLINES Latest News

APR 23, 2013 - TheStreet

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Alaska Air Seeks San Diego Niche

SAN DIEGO (TheStreet) -- Let's just say upfront that although Alaska Airlines has added six new destinations at San Diego International Airport over the past year, it is not trying to build a hub. That would be illogical, given that the airport has one very severe limitation -- a single runway -- as well as major presences by all four big U.S. carriers headed by Southwest . Rather, in San Diego, said Andrew Harrison, Alaska vice president for planning and revenue management, "We are looking for underserved niche markets. Look at our history, that's really what we've done." Alaska's ... Read More

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